Branding In Relation To Accounting

May 20th, 2009 Comments off
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The usage of brand valuation can be categorized as:

  • in accounting or
  • marketing purpose

Below looks at the accounting angle:

BRANDING AND ACCOUNTING

If we examine brand valuation in terms of accounting, we have to relate it back to the following areas like

  • Balance sheet reporting;
  • Tax Planning;
  • Licensing & Franchising;
  • Mergers & acquisition;
  • Litigation Support;
  • Investor Relations and
  • Securitized borrowing
Click here to see ALL TOPICS ON BRANDING STRATEGY

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